As we work our way toward spring, it’s the perfect time of year to start anew, and getting rid of damaged hair should be part of that process.
Everyone knows that regular trims are key to great hair, but now we have another method to combat damage: Aveda Botanical Repair is here to repair your hair with the power of plant technology. Developed from over 6 years of painstaking research, this fully vegan collection is formulated to work on all hair types to instantly improve the look and feel of damaged hair.
The shampoos, conditioners and treatments have become instant favorites, and the newest product–Botanical Repair Bond Building Styling Creme–is sure to achieve celebrity status in no time at all.
STYLE, REPAIR, PROTECT.
Imagine being able to simultaneously style your hair, repair damage and protect from further damage with one product. That’s what the Bond Building Styling Creme is meant to do.
This luxurious styling creme is suitable for hair types and textures from 1A to 3C, providing flexible hold and frizz control for up to 72 hours. It’s free from silicones, mineral oil and parabens, but packed full of nourishment.
And here comes the good part: not only does the creme provide the sleek styling you love, it also works to repair past damage, building new bonds deep in your hair’s cortex to strengthen from within. Organic avocado and sacha inchi oils help to smooth the cuticle and create slip that helps to detangle and nourish, while a plant-based complex creates an invisible barrier on the outside of the hair to protect it from future breakage and damage from heat styling up to 450 degrees.
YOUR NEW ROUTINE FOR SLEEK, STRONG STYLES
We recommend starting out strong with Botanical Repair Strengthening Shampoo and conditioner to cleanse and detangle while strengthening and preventing breakage.
Follow up with one of the Botanical Repair Intensive Strengthening Masques once a week or whenever you need a little extra TLC. It takes just 2-5 minutes in the shower and you can choose between the light formula, for weightless conditioning on finer hair, or the rich formula that has two times the plant lipids and added butters–for thicker or textured hair.
Once you’re ready to style, smooth a dollop of the creme on your hands and apply to your hair while it’s still damp. Proceed with your normal styling routine, knowing that your hair is safe against heat damage and feels stronger than it was when you got in the shower.
Finish off your hair repair regimen at night with Botanical Repair Strengthening Overnight Serum, a treatment powered by nangai oil that works to repair split ends while you sleep. Just use a few pumps on the lengths and wake up to healthier-looking hair.